Category Archives: Marketing

5 List-Building Strategies to Grow Your E-Mail List

Implementing list-building strategies is one of the activities that must be embraced in your online business in order to have a greater measure of success. Whether you’re new to online marketing or you’re a seasoned marketer, growing a list of subscribers … Continue reading

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A Unique Selling Proposition (USP): Why You Need One

A Unique Selling Proposition (USP) Shortly after I came online at the end of 2008 I realized that I needed a personal website because it was not enough to use the company’s website to be successful.  At that time my … Continue reading

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Marketing Automation Software: Evaluate Benefits to Your Business

What is Marketing Automation? According to Wikipedia, Marketing Automation refers to software platforms designed for marketing departments and organizations to automate repetitive tasks. Marketing departments, consultants and part-time marketing employees benefit by specifying criteria and outcomes for tasks and processes … Continue reading

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